Program Overview
The Bachelor of Business Administration (BBA)
is a professional degree designed to prepare
students to pursue meaningful and rewarding
careers in management. The curriculum for
the BBA degree is management oriented rather
than highly specialized. Concepts that are
relevant to both small and large firms and
both the public and private sectors are
emphasized.
The five majors are Economics, Finance,
Global Logistics Management, Management, and
Marketing.
Each major is designed to prepare
students to pursue careers in the private
and public sectors. Local, state, national,
and international firms, and not-for-profit
organizations provide a ready market for
graduates in each of these five major areas
of concentration. |